NFL parlays with Caesars as sponsor minus sports betting
Jan 03, 2019—The NFL entered a partnership with Caesars Entertainment on Thursday, the league’s first official casino sponsor. The multiyear deal, however, does not include sports betting or fantasy football.
The arrangement begins with this weekend’s playoffs and is worth $30 million annually for three years, a person with knowledge of the agreement tells The Associated Press. The person spoke on condition of anonymity because the league has not announced specific terms.