Marketing Company Agrees To Pay $150 Million

Marketing Company Agrees To Pay $150 Million

Marketing Company Agrees To Pay $150 Million For Facilitating Elder Fraud Schemes
Victims of Schemes to Receive $127.5 Million

(STL.News) Epsilon Data Management LLC (Epsilon), one of the largest marketing companies in the world, has entered into a settlement with the Department of Justice to resolve a criminal charge for selling millions of Americans’ information to perpetrators of elder fraud schemes.

Epsilon entered into a deferred prosecution agreement (DPA) with the Consumer Protection Branch of the Justice Department’s Civil Division and the U.S. Attorney’s Office for the District of Colorado in connection with a criminal information charging the company with one count of conspiracy to commit mail and wire fraud.  Under the terms of the DPA, which the parties submitted to the district court in Denver on Jan. 19, 2021, Epsilon agreed to pay a total of $150 million, with $127.5 million of that amount going to compensate victims of the fraudulent schemes that used consumer data sold by Epsilon.  Epsilon also agreed to implement significant compliance measures to safeguard consumers’ data and prevent its sale to individuals or entities engaged in fraudulent or deceptive marketing campaigns.  Further, the DPA requires Epsilon to maintain a procedure for consumers to request that it not sell their information to others.

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