FRANKFURT, Germany | BMW, Daimler launch car- and ride-sharing joint venture

22Feb - by Editor - 0 - In STL.News

FRANKFURT, Germany (AP) — Automakers Daimler and BMW say that trustworthy handling of personal data will be a key competitive advantage in their new joint venture that offers customers app-based services like car-sharing.

The two competitors for luxury car customers said Friday they are investing more than a billion euros (over $1.1 billion) in their combined digital and mobile services. Joining their efforts means they can more quickly achieve rapid growth and win dominant positions in car-sharing, ride-hailing and ticketless parking, they said.

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