Bar Louie Launches Cocktails For A Cause to Support Children of Restaurant Employees

For every Wild Berry Margarita sold, The Original Gastrobar will donate $1 to CORE

Dallas, TX  (RestaurantNews.comBar Louie is continuing its commitment to giving back to the communities it serves by launching its newest beverage as part of its year-round giveback program, Cocktails For A Cause.

Now through July 5, guests at Bar Louie can drink for a good cause by enjoying the new Wild Berry Margarita. For every Wild Berry Margarita sold, Bar Louie will donate $1 to Children of Restaurant Employees (CORE), a non-profit that helps foodservice families bridge the financial gap during a qualifying crisis. To date, CORE has awarded financial grants to more than 1,500 families across the U.S.

Inspired by refreshing spring flavors, the Wild Berry Margarita is made with Don Julio Blanco Tequila, blackberry, strawberry, lime, Truly Wild Berry Hard Seltzer and blueberries with a Twang Nectarberry Rim and a lime wheel garnish.

With all of the marg’s berry goodness, guests might be rockin’ a blue mustache after drinking the Wild Berry Margarita. And Bar Louie is encouraging guests to wear it loud and proud by posting a photo with it using the hashtag #DONTHESTACHE and tagging @barlouie. Prefer to use a straw? No problem. Bar Louie has you covered with a blue mustache stirrer in each Wild Berry Margarita – so everyone can take a picture with a blue ‘stache!

“We’re excited to continue our Cocktails For A Cause program and look forward to raising money for CORE,” said Bar Louie CEO Tom Fricke. “The Wild Berry Margarita is seriously delicious, so we’re hoping to have a lot of people ordering it, resulting in more money raised for CORE. We also encourage guests to post their mustache as a way to help us spread the word about this fundraiser. CORE is an incredible organization that helps thousands of families in the restaurant industry and we’re proud to have the opportunity support their mission.”

For those unable to make it to their local gastrobar during Cocktails For A Cause but wish to contribute, Bar Louie is accepting donations at core.kindful.com/?campaign=1176236.

Bar Louie launched Cocktails For A Cause last year as an arm of the brand’s giveback program, Louie Loves. As a result of last year’s Cocktails For A Cause fundraisers, Bar Louie raised over $295,000 for national and local charitable organizations. For more information, visit barlouie.com/cocktailsforacause.

About Bar Louie

Founded in downtown Chicago in 1990 and headquartered in Dallas, Texas, Bar Louie is the original Gastrobar with an award-winning collection of neighborhood bars with a lively, social atmosphere. With 70 locations across the United States, Bar Louie is known for its signature handcrafted martinis and cocktails, Gastrobar menu of appetizers, burgers, and sandwiches served every day until close. For more information on Bar Louie, visit www.barlouie.com.

Contact:
Brooke Sundermier
Champion
972-930-9933
bsundermier@championmgt.com

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